This isn’t going to be a super exciting post, but it’s something that I think is really important to share!
I’m not sure if a lot of you use Google Alerts or not… if you don’t, you should!!! I think it’s a really underutilized tool. Basically, I love all Google products (software?), but this is the most useful one.
From the Google webpage:
Monitor the Web for interesting new content
Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your queries.
Enter a search query you wish to monitor. You will see a preview of the type of results you’ll receive. Some handy uses of Google Alerts include:
monitoring a developing news story
keeping current on a competitor or industry
getting the latest on a celebrity or event
keeping tabs on your favorite sports teams
I personally have a BUNCH of Google Alerts:
[since my last name isn’t that common]
Carly A. Heitlinger
The College Prepster
Sweet Lemon Magazine
etc. (I have close to 20 variations of key words!)
Using Google Alerts for my blog is pretty self explanatory, it lets me know if someone linked to TCP or mentioned a specific post. It’s great because I can check out the website and comment or reach out to the author! It also is a fun way to see if you were included in any “mainstream” websites (in my experience, they don’t contact you even if they link the blog).
The MOST IMPORTANT alert ever is your name. I’m serious. If you’re applying for jobs… it’s a good idea to know what’s out there! Sometimes I’m mentioned in the strangest articles that I wouldn’t have known otherwise. Maintaining tabs on your online identity is super important. Google Alerts makes it easy!!!
Another useful thing is if you’re about to go to an interview for you dream job and you want to make sure you’re prepared. Make a Google Alert for the company! That way you can be totally up-to-date on the current events of the organization.
On another note, if you have a blog, I’m sure you’re familiar with Google Analytics. It’s clearly a useful tool to figure out traffic for your blog.
It’s also relevant for your personal website! If you have, let’s say, an online portfolio, you can track to see if people are going to your website or not. It could be that you’re giving out business cards at networking events, but no one is making it to your site. You can track that. If you track and see that Mr. CEO did check out your site, but you didn’t hear from him… I suggest sending him an email to follow up!
(Another more complicated tip…. you can create special tracking links so if you email a link, you can ensure that the link was clicked and tracked to see how long the person spent on the website.)
Long story short: Google Alerts lets you take control of your online reputation in a super simple way.
I was so excited that @MyMyrtleBeach invited me to come play pickleball with them! I am obsessed with pickleball and had a blast playing at City Pickle, right here in NYC. We brushed up on the rules, practiced some dinking, and got to play a few rounds of the game– it was the perfect way to spend the day because everyone plays at the beach! #ad
I loved watching The Parent Trap growing up and still do to this day. It is one of my go-to comfort movies… There’s so much I love about it: the cast, the soundtrack, and (of course!) the wardrobe. We all have a little Annie James and a little Hallie Parker in us! I’ve always been drawn to Annie’s style, but love the carefree nature of Hallie’s. #parenttrap @nmeyers #tuckernucking
The British brand @me_andem is now available in the US! If you are on the hunt for beautifully tailored, quiet luxury pieces for your wardrobe, you have to take a peek. The clothing is the highest quality and feels designer, but since they are direct to consumer, they don’t have the typical designer markup. The brand follows what they call “The Three Fs”: flattering and functional, with wear-forever appeal with each piece they create checking all three boxes! #meandem Shop my head to toe look with @shop.ltk! https://liketk.it/4j8Hg #liketkit
I`ve been looking forward to cooler temps and fall activities.... and the outfits that go along with them! @saksoff5th is having a sitewide sale now through 9/24– save an additional 25% OFF orders $150+ with code ITSON (excluding select brands and products) The perfect time to stock up on pieces for your fall and winter wardrobe. @CollectiveVoiceHQ #ad #SaksOFF5th
Wearing vs styling an outfit with a bump! I feel so much better when I’m wearing something cute (dress well to feel well maybe?)… I’ve been fighting the temptation to wear comfy clothes while pregnant though! So far I have found blazers and cardigans an easy way to dress up my second trimester bump, especially as we enter fall.
Fall for me means tailored blazers, touches of corduroy, and cozy sweaters… @jcrew, as always, has us covered with all the classics! Shop my head to toe look with @shop.ltk #liketkit https://liketk.it/4iOR7 #injcrew #ad