The day is finally HERE. I am so excited to announce that my capsule collection for VoyVoy is live.
Nat (founder of VoyVoy) and I met at a regatta in Florida when we were both seniors in high school. We both were going to Georgetown and had joined a Georgetown rowing Facebook group and met up then. Nat ended up joining the lightweight men’s team and I was on the heavyweight team…. and in the same freshman english class (Poetry of War). For the next four years, we saw each other all the time in the business school.
Nat and I both started doing our own companies roughly around the same time. Busy schedules kept us from sitting down and having an actual meeting (we have the back and forth emails to prove it), but it was cool that we were both heads down doing our own thing, while also finishing our courses in the business school. (We both completely agree that the best way to really learn is to #DO…)
Now that we were both in New York City, we finally got together one night and started bouncing around the idea of doing a College Prepster line. I knew absolutely nothing about manufacturing clothes and Nat didn’t know where to begin for a women’s line. It just seemed to make sense. Fast forward a few months and I was getting ready to quit my job and the idea of the shirts became a lot more real. Sketches in a Moleskine, meeting over coffee after work, and this “idea.”
The partnership has been amazing. Nat lead the charge in the garment district (not my most favorite place in the world) and I lead the charge on the fit and marketing elements. There were some really funny moments when we were reading each other minds and sending emails at the exact same time as one another.
There were certainly a few frustrating moments (samples not being right, delays, and general stress)… and there were definitely moments when I felt like throwing in the towel and giving up. It wasn’t easy. BUT, picking up the shirts and being able to truly touch and feel what we had created was absolutely one of the best feelings. Digital content is super easy to produce and the value is attained with instant gratification… one click of a publish button and it’s LIVE. Having to wait a week to make a change to the sample, trusting the factory to get it right “this time,” and running back and forth between storefronts to get all the material was a new and exhilarating feeling!
Please note: The shirts are being sold right now on VoyVoy’s website through a presale. The sale will be live until November 24th and the shirts will ship end of the December.
Here are close ups of the pockets… Kind of in love.
(Teddy loves the shirts too!)